FORMER Scotland and Glasgow Warriors captain Al Kellock has been appointed Managing Director at the club he led on the field to PRO12 glory in 2015.
He is replacing Nathan Bombrys, who has moved to a newly created role as Head of International Commercial Projects. This position will see Bombrys “identify and develop the union’s international commercial interests working alongside its partners at PRO14, Old Glory DC and EPCR, among others”.
Creating a new post such as this in the current financial climate is bound to raise a few eyebrows. Discussing Scottish Rugby’s recruitment policy during the financial squeeze caused by Covid, Chief Executive Mark Dodson said last month that: “With Sheila [Begbie, outgoing Director of Rugby Development at Murrayfield] and Dominic [McKay, outgoing Chief Operating Officer], obviously we’ll be looking to replace them, and we’re taking departmental judgements on other vacancies as they arise. But broadly, we’re trying not to spend.”
“In the professional game, we’ve got to have a certain number of players just to do our business but we’re making sure we judge any vacancy that comes up on its merits. We’re taking departmental judgements on other vacancies as they arise. But broadly, we’re trying not to spend.”
Meanwhile, last year’s Annual Report revealed that Scottish Rugby had bought a 28.4% stake in Old Glory DC for £651k, stating that: “There is the expectation that this company will generate positive future cash flows and, as such, no impairment charge has been made against the Group’s investment in this company”.
Kellock ended his 13-year playing career after that 2015 PRO12 success and subsequently moved into a commercial role with Scottish Rugby, alongside fronting the Scotland Business Club and ambassadorial duties.
He has most recently been Interim Head of Commercial, taking credit for bringing construction firm FOSROC in to sponsor the Scottish Rugby Academy and Super6 competition, as well as securing SP Energy Networks (SPEN) as a title sponsor for Scotland Women.
He has also been a regular pundit on Premier Sports after it started broadcasting PR014 games during the 2018-19 season, and is a co-host of Scottish Rugby’s official podcast.
“Glasgow Warriors has been a significant part of my life so far and I am incredibly honoured to have been asked to return as Managing Director,” he said. “We have an incredibly passionate group of supporters, active and strong partners and an on and off field team who all want to drive the club forward and I am excited about adding to that journey.
“It has been a challenging year for everyone, the role Glasgow Warriors will play as we return to normality will be very important. When we are able, I very much look forward to welcoming our fans back to Scotstoun to cheer the team on and also to when our players and staff can get back out engaging within the community.”
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Bombrys said: “Glasgow Warriors is such a special club. I’ve been privileged to play my part over the past 10 years, working with so many talented staff, coaches and players to see the club grow into one of the top clubs in Europe. I want to see the club continue to grow from strength to strength. I am confident that in Al Kellock, we have a new leader who will do just that and take the club to even greater heights.
“I would like to thank the players and coaches that I have been fortunate enough to work with over the period, as well as the outstanding people that I have worked with at Scotstoun, some of the best in the sports business. We have an outstanding head coach in Danny Wilson, and with the squad he is building, exciting times are ahead.”